Russia-China Trade Office: “Russian Businesses Should Use Online Trade Platforms To Access China Buyers”

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Online trade platforms will enable Russian companies to boost exports and expand presence on the Chinese market, Trade Representative of the Russian Federation in the People’s Republic of China, Sergey Iniushin stated yesterday.

“Russia’s small and mid-sized businesses should not individually fight their way to the Chinese market. Future expansion of Russia’s presence on the Chinese market will take place via large e-commerce operators that provide logistics support for Russian sales to Chinese buyers.

The Russian Trade Representative Office keeps in close touch with Alibaba and sees that the cooperation has good future prospects.” he said. “The issue is about large market participants that know how to quickly deliver goods to consumers. They are familiar with the habits of the Chinese consumer,” he said, adding that the mission “focuses much on that area, encouraging Chinese operators to supply not only from the People’s Republic of China, but in the opposite direction as well.”

Amid this background, the issue of creating “a full-fledged Russian bank” in China is becoming increasingly relevant, Iniushin said. “When we speak about the targeted trade turnover of US$200 billion, the necessity to establish in the People’s Republic of China our own banking structure able to solve problems related to mutual settlements arises. A Russian bank like that will also have the functions of providing support to clients, it will help the participants of international economic activities.” he noted.

Dezan Shira & Associates, can provide Russian manufacturers with assistance in developing a strategy for Russian companies wishing to sell products online to China. Please contact Maria Kotova at russia@dezshira.com. The company has been in the China market for 27 years and has 14 offices assisting investors into China.

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